The book shows how SMEs can master their company’s sustainability transition with the help of sustainability leadership. Companies and organizations are facing new challenges – old leadership and management patterns no longer fit. As a manager, it is not always easy to keep your bearings in the face of great complexity and uncertainty and to harmonize your own sustainability strategy with the needs of employees and external stakeholders.
Using practical examples and concrete tools, the authors demonstrate a holistic and integrative leadership approach to how managers of medium-sized companies can successfully anchor sustainability in their company. Particularly noteworthy: this could be the birth of “Entrepreneurship 2.0”. It is based on the often deep roots of the company and new, innovative perspectives. Interviews with business personalities provide inspiration and insights into their experiences with the sustainability transformation.